Bicycle for a Day (BFAD), founded by
Matthew Modine, is a fun, open, and proactive event designed to
inspire individuals, communities, governments and corporations to
take a step towards solving the current environmental issues. BFAD's
goal is to raise awareness of the need to reduce carbon emissions and
to demonstrate many simple things that each of us can do every day to
accomplish a cleaner world. The BFAD event, 10 AM to 5 PM on
September 20th is free and open to the public. Everyone is invited to
join us at NYC's South Street Seaport to support a wonderful cause!
Just don't drive a gas powered vehicle there! Walk, skate, blade or
ride a bike to show your solidarity in improving the world we share.
Gary Kaye: So Matthew, what was the
inspiration for your upcoming event, Bicycle for a Day?
Matthew Modine: I was asked a simple
question, “If there was one thing I could do to improve the
environment, what would I do?” “Bicycling,” was my simple
reply. By choosing to ride a bike instead of driving a gas powered
vehicle you can make an immediate and positive impact on the
environment. When we think of the enormity of the problems of global
warming, it is very difficult to think that we can do things to
restore, or at least stabilize, the situation. But if we consider
that one person, becoming part of a movement that would include
millions of people from around the world – then the global
environmental situation becomes achievable. “Bicycle for a Day”
is a global effort to empower people to collectively become that
positive change. And it's fun!
GK: Can you please explain why Segway
was invited to participate?
MM: I wanted Segway to become part of
“Bicycle for a Day” because I feel that it is one of the most
progressive companies in the United States. In 1978, President Jimmy
Carter said that the environmental situation, and the energy crisis
that the US was experiencing, was the "moral equivalent of war."
That each American had to become more conscious of the energy they
consumed and to begin to use less. Carter said we had to free our
country from its dependency to oil both to secure our independence
from foreign oil and to protect the environment. We needed to invest
in new ideas of energy and to invent new ways of transporting
ourselves that are more efficient. For me, Segway represents that new
way of thinking – how to get from here – and is wonderfully
efficient in its use of electric energy. Like bicycling, the Segway
PT is one additional way to empower yourself to have a positive
impact on the environment.
GK: How about the sponsor MBT?
MM: Riding a bike is one thing that you
can do to improve the environment. Walking is as well. The MBT shoe
is kind of an odd miracle. I heard about them and got a pair. I have
two friends that were hit by cars while walking (they had the right
of way in a crosswalk), and their backs were killing them as a
result. They started wearing the shoes and their backs are now fine.
I am going to stop before I sound like an infomercial!
GK: What do you hope to accomplish by
hosting BFAD?
MM: I want people to feel that they can
be responsible and empowered by making decisions that have a simple
yet powerful impact when done collectively. Bicycling is
"self-propulsion." That's beautiful. Helping yourself to
help others.
GK: What is your vision for the future
of urban transportation?
MM: I love traveling to Europe .
Europeans seem to really understand public transportation - how to
make it work and make it clean and beautiful. Maybe it’s because
European countries don't have an aggressive industrial military
complex so they can afford to invest in their countries’
infrastructures. America was made powerful by trains. Every major
city had a trolley system in place that worked to efficiently
transport people. The automobile changed that. I think we are going
to see incredible new electric powered vehicles. Things like the
Segway will become more of an everyday site because of its efficiency
and ease of travel. And the bicycle will become common place.
GK: The green movement is overwhelming
for many, as it’s a shift in the way we live our lives. What small
steps can you suggest for helping to create a greener earth?
MM: Remember to turn the lights off
when you leave a room. It's amazing how often we don't. Get the
buildings you live and work in to put motion detector sensitive
on/off switches in stairwells and bathrooms. Our homes and offices
are the biggest consumers of energy in our country. Look at the
simple, small steps. Each journey begins with those baby steps. Start
making them!
GK: For someone who has never
considered alternate forms of transportation, do you have any advice
on how to begin?
MM: I recommend you look at the BFAD
sponsors and leaders in the green transportation space – a good
place to start is the website www.bicycleforaday.org.
GK: What is in the future for BFAD?
MM: “Bicycle for a Day” is a global
initiative. I hope that the “Bicycle for a Day” logo will become
the image for the environmental movement. The 'Peace' sign was the
symbol of solidarity for a generation. The 'Bicycle for a Day' icon
will become a symbol of environmental solidarity for a new
generation.
GK: For people outside of NYC or those
unable to attend the event, what would you tell them about it and how
can they still participate?
MM: Ride a bike. Get a group of your
friends and choose not to use gas powered vehicles on Sept. 20th.
Make a decision that you are going to be more conscious of what we
often take for granted – our energy consumption. How much water we
are using? What can I do to have a positive impact on future
generations? Plant a tree! Little things make all the difference.
GK: Thank you, Matthew. We look forward
to seeing you next week in NYC and wish you best of luck with
“Bicycle for a Day”!
Gary M. Kaye is the publisher of Zero
Energy News.